data analytics background
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    Client Retention

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    Completed projects

Web Analytics

Consulting Services

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    Client Retention

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    Completed projects

Gain business insights from web analytics data.

What we can do together:

✔ Fix event tracking issues to be backed with reliable and complete data.

✔ Review your marketing efforts to understand what’s working and what’s not.

✔ Allocate budgets more effectively focusing on actions that deliver results.

✔ Understand your users’ behavior: why they drop off or don’t convert.

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Gain insights through web analytics consulting

We don’t just understand data, we understand your industry

Our expertise in key industries allows us to deliver solutions that are most suitable and widely used in your niche.

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    customers

    Industries we serve: iGaming, Web3, E-Commerce, CBD, OTT, EdTech, Healthcare, etc.

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    countries

    Operating in USA, AUS, EU, Eastern Europe, Asia.

  • alliance health logo
  • i want digital marketing logo
  • niasha logo
  • kismia logo
  • drope me logo
  • moo 555 logo
  • cy268 logo
  • ulearn logo
  • uweed logo
  • data root labs

Services Overview

Our Web Analytics Services

We provide in-depth analysis of your website performance, user behavior and digital marketing effectiveness to help you make informed decisions and drive strategic improvements.

Web Analytics Consulting Services

Here’s how we can help:

  • Web Performance Analysis

    ✔ Track key metrics: Core Web Vitals, Page Load Time, Average Session Duration, Bounce Rate, Exit Rate.


    ✔ Optimize your website’s speed, usability and overall user experience to improve retention and conversions.


  • Web Traffic Analysis

    ✔ Track key metrics: Total Visits, Unique Visitors, Pageviews, CR, Traffic Sources, Demographic/Geo/Device Breakdowns.


    ✔ Understand traffic volume, user profiles and top-performing channels to allocate your marketing budget effectively.


  • Conversion Optimization

    ✔ Track key metrics: CTR, CR, Bounce Rate, Cart Abandonment Rate, Average Order Value (AOV).


    ✔ Analyze user path, spot and fix conversion funnel bottlenecks and boost CR effectively with Google Analytics and A/B testing.


  • User Behavior Analysis

    ✔ Track key metrics: DAU, CTR, CR, Session Duration, Pages Per Session, Time on Page, Scroll depth, U-turns, Bounce rate, Sign-ups.


    ✔ Segment users based on interactions and preferences to deliver personalized experiences.


  • digital Marketing Analysis

    ✔ Track key metrics: Impressions, CTR, CPC, CAC, ROAS.


    ✔ Measure effectiveness of your marketing campaigns and optimize them for better ROI.

  • Custom Reporting

    ✔ Fully customized dashboards, reports and alerting systems, based on your business needs.


    ✔ Built to fit any specific department, allowing to track KPIs that matter most.


Multiply your website conversion rates, turn visitors into customers

We only partner with companies we’re 100% sure we can deliver results for.

Case Studies

Success Stories in Web Analytics Consulting

  • Data Visualization
    iGaming logo

    iGaming

    GRP.co

    Project Outcomes

    Optimized GRP.co’s marketing efforts, leading to a 25% reduction in CAC (customer acquisition costs) and enhanced data management through advanced tracking and AI-driven solutions.

    Reduction in СAC (Customer Acquisition Costs)

    0 % CAC

    Used Technology

    • Voluum

    • Looker Studio

    • Google Analytics 4

    • Google Tag Manager

    • Python

    • dbt

    • Cloud Run

    • Vertex AI

  • Data Visualization
    E-commerce logo

    E-commerce

    uWeed

    Project Outcomes

    Helped uWeed enhance their data tracking, analytics, and online performance, resulting in a 32% increase in conversion rates and a 17% boost in repeat purchases.

    Increase in CR (Conversion Rates)

    + 0 % CR

    Used Technology

    • Google Analytics 4

    • Google Tag Manager

    • BigQuery

    • Looker Studio

    • Python

    • Cloud Run

    • Virtual Machine

  • Data Visualization
    iGaming logo

    iGaming

    Drope.me

    Project Outcomes

    Set up GTM and Google Analytics 4, analyzed user behavior and campaigns performance, created several data dashboards in Looker Studio and provided recommendations for product improvement.

    Increased User Retention Rate

    + 0 % URR

    Used Technology

    • BigQuery

    • Looker Studio

    • Google Spreadsheet

    • Google Analytics 4

    • Google Tag Manager (Web and Server-side)

  • Data Visualization
    iGaming logo

    iGaming

    GRP.co

    Project Outcomes

    Optimized GRP.co’s marketing efforts, leading to a 25% reduction in CAC (customer acquisition costs) and enhanced data management through advanced tracking and AI-driven solutions.

    Reduction in СAC (Customer Acquisition Costs)

    0 % CAC

    Used Technology

    • Voluum

    • Looker Studio

    • Google Analytics 4

    • Google Tag Manager

    • Python

    • dbt

    • Cloud Run

    • Vertex AI

  • Data Visualization
    E-commerce logo

    E-commerce

    uWeed

    Project Outcomes

    Helped uWeed enhance their data tracking, analytics, and online performance, resulting in a 32% increase in conversion rates and a 17% boost in repeat purchases.

    Increase in CR (Conversion Rates)

    + 0 % CR

    Used Technology

    • Google Analytics 4

    • Google Tag Manager

    • BigQuery

    • Looker Studio

    • Python

    • Cloud Run

    • Virtual Machine

  • Data Visualization
    iGaming logo

    iGaming

    Drope.me

    Project Outcomes

    Set up GTM and Google Analytics 4, analyzed user behavior and campaigns performance, created several data dashboards in Looker Studio and provided recommendations for product improvement.

    Increased User Retention Rate

    + 0 % URR

    Used Technology

    • BigQuery

    • Looker Studio

    • Google Spreadsheet

    • Google Analytics 4

    • Google Tag Manager (Web and Server-side)

  • How it works: Our Approach

    Web Analytics Consulting Services

    Delivery Process

    • 1

      Initial Setup

      Setup and Data Collection

      ✔ Estimated time: 5 days.

      ✔ We set up and configure (or re-configure) essential analytics tools like Google Analytics to ensure accurate user interactions tracking, and collect data across various digital marketing channels for a complete view of your online presence.

      ✔ Analyzing current performance and user behavior helps uncover gaps and improvement opportunities.

    • 2

      Data Analysis

      Performance Insights Gathering

      ✔ Estimated time: 2 weeks.

      ✔ We analyze your website performance, focusing on conversion rates, customer engagement patterns, marketing campaigns performance, content effectiveness, etc. By identifying strengths, weaknesses and areas for optimization, we help you maximize your growth.

    • 3

      Insights Delivery

      Insights Generation and Reporting

      ✔ Estimated time: 2 weeks.

      ✔ Using statistical models, predictive analytics, and user segmentation techniques, we generate detailed insights highlighting opportunities for improvement and growth. These insights are presented in reports and dashboards.

    • 4

      Optimization+Support

      Continuous Improvement

      ✔ Estimated time: up to 1 week.

      ✔ We provide support with optimization through either in-house team training or ongoing support via subscription (monthly/annually). Whether you continue with us or manage you data independently, we ensure a smooth transition for further success.

    Why pick us among web analytics consulting companies

    Why choose us for providing

    Web Analytics Consulting

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      Fast results

      Start project in 1 week.

      Get results within 1 month – no additional hiring needed.

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      Industry Expertise

      Proven tools and strategies to help you impact on conversion rates or user engagement.

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      Receptive Team

      We act as your in-house team of data engineers, data scientists, data analysts, and data solutions architects.

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      Cost-Effective Growth

      Access to Full Team expertise – for the average fee of one in-house analyst.

    meet dot analytics Team

    Our Web Analytics Consultants

    • Ihor Syzon

      Data Solutions Architect

      ihor syzon - bi expert

      Ihor has 10+ years of experience in web analytics consultancy.

      Ihor is a pro in designing data systems to meet business goals. He builds the bridge between business needs and technical execution, ensuring that all systems, databases and analytics tools work smoothly together.

    • Ekaterina Kalabush

      Data Analysts Lead

      ekaterina kalabush

      Ekaterina is known for behavioral targeting and marketing optimization.

      With a sharp focus on user segmentation and A/B testing, she helps businesses redesign their user flows and deliver more relevant features/offers to specific groups, driving engagement and overall performance.

    • Ihor Bybka

      Data Engineer

      igor bybka

      Ihor specializes in transforming raw data into structured format suitable for analysis.

      He designs and maintains databases or data warehouses, ensuring necessary infrastructure and clean, organized data are in place.

  • Ihor Syzon

    Data Solutions Architect

    ihor syzon - bi expert

    Ihor has 10+ years of experience in web analytics consultancy.

    Ihor is a pro in designing data systems to meet business goals. He builds the bridge between business needs and technical execution, ensuring that all systems, databases and analytics tools work smoothly together.

  • Ekaterina Kalabush

    Data Analysts Lead

    ekaterina kalabush

    Ekaterina is known for behavioral targeting and marketing optimization.

    With a sharp focus on user segmentation and A/B testing, she helps businesses redesign their user flows and deliver more relevant features/offers to specific groups, driving engagement and overall performance.

  • Ihor Bybka

    Data Engineer

    igor bybka

    Ihor specializes in transforming raw data into structured format suitable for analysis.

    He designs and maintains databases or data warehouses, ensuring necessary infrastructure and clean, organized data are in place.

  • Costs of services

    Our Web Analytics Services Models:

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      Project-based:

      HOURLY RATE FROM $49.

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      Subscription:

      HOURLY RATE FROM $29.

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      Audit & Consulting:

      HOURLY RATE FROM $59.

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      Ad-Hoc Inquiries:

      HOURLY RATE FROM $69.

    Know your end users perfectly

    to bring value and maximize profit

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    our Testimonials

    What our clients say

  • 5.0

    We are pleased with Dot Analytics’ services outputs.

    Dot Services has successfully delivered a dashboard in Data Studio that provides clear information about Google Analytics issues. They have demonstrated expertise in their field and effectively solve the problem at hand.

    Jason Olim

    COO, co-founder of classtag.com

    Jason Olim Classtag.com
    Jason Olim Classtag.com
    5.0
  • 5.0

    They don’t waste time and carefully listen to our feedback, addressing all concerns.

    We worked in weekly sprints and communicated primarily over Slack. They delivered all results on time. Above all, the team was diligent, attentive, and efficient.

    Dima Okhrimchuk

    CEO, Drope.me

    Dima Okhrimchuck Drope.me
    Dima Okhrimchuck Drope.me
    5.0
  • 5.0

    Their data analyst has capability and understanding how to operate proactively and autonomously.

    Conviva was successfully integrated into the ITVX data ecosystem; replacing the old system in terms of alerting, reporting and analysis. Its adoption was so effective that the service delivery department, along with other departments, started to use it for their own analysis and reporting needs.

    Tim Allen

    Solution Architect, itvx.com

    Tim Allen ITVX
    Tim Allen ITVX
    5.0
  • 5.0

    Their experience with Google Cloud Platform (GA4, GTM) and Shopify e-commerce was a valuable asset for us.

    Dot Analytics successfully set up precise conversion tracking for the platform. The team was highly communicative and all our internal stakeholders were impressed with the vast technical expertise.

    Anna Dudoukin

    CEO, niasha.chS

    Anna Dudoukin Niasha
    Anna Dudoukin Niasha
    5.0
  • 5.0

    They’ve offered an excellent match of the services’ costs and the obtained results.

    Thanks to Dot Analytics’ implementations, we’re able now to track user data, ensuring data security and access. Dot Analytics uses Telegram, Google Drive, and Google Meet for collaboration, which helps them keep the project organized and ensures delivery on time. Moreover, they’re cost-efficient.

    Maria Zagoshkina

    Marketing Manager, pibox.com

    Mariia Zagoshkina Pibox.com
    Mariia Zagoshkina Pibox.com
    5.0
  • 5.0

    Working with them was easy.

    We’ve been working with Ihor for half a year. During that time he showed himself as an executive and responsible Data Analyst. Ihor knows Tableau and Google Analytics on the proficiency level.

    Maria Yudina

    COO Assistant, strivtech.com

    Mariia Udina Strivtech.com
    Mariia Udina Strivtech.com
    5.0
  • Need help?

    Check our FAQs

    • What benefits does web analytics consulting offer my business?

      Web analytics consulting can significantly enhance your understanding of visitor behavior through pageviews and sessions analysis, enabling data-driven decisions that improve marketing effectiveness, website performance, and ultimately, ROI.

      Web analytics is essential for online businesses because they provide data-driven insights into user behavior, website performance, and marketing effectiveness, enabling optimization of conversion rates, user experience, and ROI. They help businesses make informed decisions and continuously improve their online presence.

    • How does web analytics consulting integrate with my existing digital marketing efforts?

      Our services complement your digital marketing by offering insights into SEO performance monitoring, social media analytics integration, and multichannel attribution modeling, ensuring a cohesive strategy that amplifies your online presence across all platforms.

    • How do you tailor your web analytics services to different industries?

      We customize our web analytics solutions through industry-specific metrics, audience segmentation and targeting, and challenges, employing tools like custom analytics dashboard creation for real-time insights relevant to your business sector.

    • Can web analytics help improve my website’s SEO and user experience?

      Absolutely. Web analytics provides critical insights into SEO performance and website speed optimization analysis, alongside user behavior tracking, helping pinpoint areas for improvement in both SEO and user experience.

    • What tools do you use for web analytics consulting?

      Our toolkit includes advanced web analytics software for cross-device tracking solutions, audience behavior analysis, and more, ensuring a comprehensive understanding of your digital footprint.

    • How can I get started with your web analytics consulting services?

      Getting started is simple. Reach out to us via our website’s contact form, email us, or call us directly. We’ll discuss your needs and outline how our tailored web analytics consulting can drive your business growth.

    • What is the timeline for seeing results from web analytics consulting services?

      Timelines vary, but most clients see measurable results within 2-3 months. This timeframe allows to gather and analyze data, create and implement new strategies, and track performance improvements. For quick wins, we prioritize actionable insights early in the process.